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Case 01 · Recruitment Operations

Recruitment Automation System

Candidate details were being entered once, then re-entered twice more. I rebuilt intake, tracking and follow-up as one connected system inside the Microsoft 365 licence the business already had.

My role
Designed and built
Tools
Forms · SharePoint · Power Automate · Excel
Context
Recruitment team, multi-country (anonymised)
Status
Built and in use
ContextMulti-country recruitment team, anonymised
BeforeCandidate information was entered up to three times
BuiltOne master record feeding recruiter views, notifications and reporting
ResultOne-time data capture; weekly reporting reads from the live records
01Referral form
02Master tracker
03Auto‑sync to recruiter view
04Notification
05Screening & follow‑up
06Weekly report

Shaded steps run without anyone touching them.

01The Problem

Candidates were arriving from several directions at once — referrals, direct applications, sourcing — and each route landed somewhere different. A name could exist in a message thread, a personal spreadsheet and nowhere central, all at the same time.

The cost showed up as silence. Candidates went days without an update because nobody could tell whose turn it was, and the person who could have chased it didn’t know the candidate existed.

02The Old Process

  • Candidate details typed into a form or message by whoever found them
  • Re-typed into a personal tracker by the recruiter handling it
  • Re-typed a third time into an update sent to the hiring side
  • Status held in memory, or in a chat thread nobody else could see
  • Weekly reporting rebuilt by hand from whichever files could be found

Three keystrokes of the same information, and a reporting task that could only be done by one person.

03The Objective

Capture candidate information once, make the current status visible to everyone who needs it without anyone being asked, and have the weekly report fall out of the same records rather than being assembled separately.

Two constraints: it had to stay inside the existing Microsoft 365 licence, and recruiters had to see their own candidates rather than everybody’s.

04My Approach

I mapped the real route a candidate took from first contact to onboarding, including the informal shortcuts. Then I looked for every point where the same fact got written down again — that list turned out to be the actual project.

The design decision that mattered most was direction. Personal trackers stopped being sources and became views: one master record holds the data, each recruiter works in a filtered slice, and information only ever flows one way. Two-way syncing sounds more helpful and is how you end up with two versions of the truth and an argument about which is current.

05The System

ComponentWhat it does
Intake formSingle capture point with required fields and controlled values, so a record cannot be created half-finished
Master trackerOne row per candidate, with stage, owner and timestamps — the only source everything else reads from
Recruiter viewsFiltered slices so each recruiter sees their own candidates, kept in sync automatically
Stage notificationsMovement between stages triggers the message that used to be sent by hand
Follow-up promptsRecords sitting too long at a stage surface themselves instead of waiting to be noticed
Reporting layerReads the master directly, so the weekly view is current by definition

Every write is timestamped. Nobody asked for that, and it costs nothing at build time — but the first time a record was disputed, the answer took ten seconds instead of a conversation.

06The Tools

ToolRole in the system
Microsoft FormsStructured intake — the single capture point
SharePointMaster record storage and the permission boundary between views
Power AutomateSynchronisation, timestamping, stage notifications and follow-up prompts
Microsoft ExcelRecruiter-facing views and the reporting layer
Outlook & TeamsWhere the automated notifications land
NOTENo new software and no new licence cost. Everything here was already paid for.

07The Workflow

What triggers what, in order:

  • Form submitted → a master record is created with owner and stage set
  • Record created → it appears in the assigned recruiter’s view, and they are notified
  • Stage changed → timestamp written, next party notified automatically
  • Stage unchanged past its expected window → the record is flagged for follow-up
  • Any time → reporting reads the master, so it is never separately assembled

The loop guard matters here and is easy to get wrong: a flow that updates a record will re-trigger itself on its own edit. Each flow compares the new value against a stored copy of the last one and stops if they match.

08The Result

Candidate information is entered once. Manual reconciliation between trackers stopped being a task — nobody schedules it and nobody forgets it.

Status became visible without being requested, which removed the most common reason candidates went quiet. Weekly reporting stopped being something produced and became something looked at.

The clearest measure is what disappeared: a candidate is now entered once instead of three times, and the weekly report is opened rather than assembled.

09What this means for a CEO

You stop being a source of truth. Before this, knowing where hiring stood meant asking someone, and the answer was as current as their memory. Now the answer exists whether or not anyone is available to give it.

The practical version: your recruiters spend their week on candidates instead of on admin about candidates, and your weekly hiring picture arrives without anybody building it.

It also survives people leaving. The process lives in the system and the documentation, not in whoever set it up.

Have something like this running on manual?

Most of what I build starts as one recurring task somebody dreads. Tell me which one yours is and I’ll tell you whether it’s a small fix or a real project.